MBA and BBA students visit Decathlon
In the present era theoretical knowledge only cannot make an individual sustainable and account for growth, thus in order to enhance the academics capacity of students practical exposure is an integral part. With the motto of overall knowledge enhancement of the students, Quest group of institutions organized an industrial visit for students of management department (MBA -4th and 2nd semester, BBA) of the college at Decathlon Zirakpur on 12thApril2017 .The visit was aimed at providing exposure of in-depth analysis of retail marketing being followed by the premises visit. The students were divided into lots and taken into the premises and later into the play ground area. The company officials briefed the students with the sourcing of equipment strategy. And the students were briefed with the warehouse system of the company also. Later the outbound logistics process was explained and how the products are stacked. Students exclaimed enhancement of practical knowledge of the retail marketing and ancillary activities like packing and distribution channels, the students also established the link between theory and actual implications.